I help you build the business you want.
I work across finance, tech, operations and strategy, building the systems that free your time and get you focused on growth.
If in 45 days you’re not 100% convinced this is the right path, you get your money back.
Mark Roddy · Founder
Nothing changes if nothing changes
Systems that don’t talk to each other
Chasing information takes hours
Reports you don’t quite trust
Admin is always the bottleneck
Busy, and barely profitable
Software you paid for and stopped using
Time to straighten things out?
I’m not here to just give you an opinion
I’m here to understand how your business works, and help you turn it into something you want.
A consultant works out what’s wrong, tells you, and leaves you to do it. That’s the problem. You’re already flat out, which is why it’s still not done.
I get to know you and the business properly, find what’s costing you most, and build the fix myself.
I can pull apart your financials and be deploying a custom CRM for your sales team the same day.
I analyse your financials and integrate your systems, so reporting stops being a job. You know how the business is actually running at any moment.
Automate the low-value work that eats people's time and you and the team get it back for the high-value work: looking after clients, finding new ones, building new products and services. Small changes add up and compound. This is what working on the business looks like.
Digitising workflows and connecting your systems shows what is actually happening, and whether the changes we make are working. Better data means better decisions, faster.
Mapping your processes shows how the business actually operates and where time is wasted. Then we build the repeatable version, the one that scales without the headaches.
I stay until it works
I find the thing costing you most, then build the fix and stay while it beds in. It’s broad, whatever needs doing.
- 01
Diagnose
We start with what’s bugging you. The real bottleneck usually sits a layer or two underneath, in sales, operations or finances. We find it together and fix that one first.
- 02
Build
One thing at a time, and the first one is small enough to be working in weeks. Rebuilding everything at once means a year of work with nothing to show for it. A small fix that’s live and already saving you time beats a perfect plan that isn’t.
- 03
Implement
A system only works when the people who have to use it actually use it. So I sit with them for the first few weeks, watch where they get stuck, and change the thing instead of telling them to try harder. Nothing counts until it runs without me in the room.
- 04
Compound
I stay on. What we fix in month one makes something possible in month four you couldn’t have done before, and that makes something possible in month six. The gains stack instead of resetting. Each fix shows you the next one worth doing, so we start again at the top. It also starts going the other way, where you work out what I’m good for and start bringing me things.
Some examples
Before
Payroll and invoicing ate the best part of a day, every week. Timesheets came in on paper and someone had to go and chase them. Hamish thought he would have to hire someone before he could grow, because the admin was getting harder to keep up with. Every new client made it worse.
What we achieved
Four weeks in, a Google Sheet was doing the job. His people logged hours on their phones, managers approved them, and for the first time the data was in a shape he could use. One click gave him the client summary and the invoice. It’s a web app now, with SMS reminders and payroll automated, and a lead generation tool that keeps him busy with the time he got back.
- 1 hourpayroll and invoicing, down from the best part of a day
- 70 days a yearof admin back, going into recruiting and sales instead
- 40%more revenue, on track for next financial year
Could this work in your business?
“I have gained an entire day each week to focus on growing the business, knowing operations are running properly.”
Hamish Street · Managing Director, Lion LabourWhat I’ve built, and what I learnt doing it
An operational partner at a fraction of the cost
Working together
$3,000a month, plus GST$30,000for the year, paid up frontSaves you $6,000
- Strategy
- Tech
- Operations
- Finance
In 45 days, if you aren’t convinced, I’ll refund your money.
Bigger businesses need more, so I scope the work to yours and give you the number on the first call. If you only want one thing built, I’ll quote that on its own.
The things owners actually ask
What’s the catch with the forty-five days?
There isn’t one. You pay like any other client. If you’re not convinced by day forty-five, ask for your money back and I send it back. After that the guarantee is done and we’re just working together.
Why do I pay at all if you’re guaranteeing it?
Because free work doesn’t get taken seriously, by either of us. If you’ve paid, you turn up to the meetings and the work actually happens. That’s most of whether this works.
How do we know you can help?
Honestly, you don’t yet. That’s what the forty-five days is for. I’m after the clients where I can already see what I would change, and roughly what it’s worth. If that’s not you, I’ll say so on the first call. If it is, and you’re still not convinced at day forty-five, ask for your money back and go.
We bought software for this and it didn’t fix it.
That’s usually how it goes, and I say that as someone who rolled out software for a living. Software gets dropped on top of a process nobody has looked at in years, and the process was the problem. I go at the process first, then work out what should run it. Sometimes that’s software you already pay for. Sometimes it’s a spreadsheet.
How does one person do all of this?
It isn’t one person. I’ve spent about a year building Heather, an AI that does the grinding work behind me: cleaning data, drafting builds, holding every detail of your business so nothing gets re-explained. I do the part that needs someone in the room. You deal with me.
Can I have a Heather?
Heather is built around my workflow, tools and my environment. However, I am working on something that you might like!
Tell me what is bugging you
A thirty-minute call. No deck, no pitch. You talk about the business, I tell you straight what I would fix first and whether I’m the right person to take it on. If I am, you’ve got forty-five days to decide whether I was worth it.
Prefer email? mark.roddy@xplained.com.au goes straight to me. I read everything.